The Neiman Marcus Spring 2026 campaign was captured on location in Marrakech, bringing together an international creative team for a multi-day fashion shoot set in Morocco.

The campaign unfolds across a curated selection of locations, where architectural lines, textured interiors, and open landscapes create a refined visual language. Marrakech offers a balance of structure and atmosphere, supporting the understated elegance and clarity of the Spring 2026 collection.

Produced in collaboration with Baker & Co Production, the shoot required precise coordination across locations, timelines, and an international crew, maintaining a consistent visual direction throughout.

Our team managed the full scope of local production, including location scouting, permitting, crew sourcing, and equipment coordination. Working within the specific requirements of fashion production, we ensured efficient planning and smooth on-set operations throughout the shoot.

Filming in Marrakech requires a strong understanding of local processes and logistics. From pre-production through to execution, we facilitated all necessary coordination to keep the production on schedule and aligned with the creative vision.

The result is a clean and consistent visual series, produced under optimal conditions, reflecting both the identity of the Neiman Marcus brand and the versatility of Morocco as a fashion production destination.