PUMA AFCON 2025/26

For the launch of the Official Match Ball of the TotalEnergies CAF Africa Cup of Nations Morocco 2025, PUMA Football partnered with CAF to deliver a campaign celebrating football as culture, pride, and collective energy across Africa. Named ITRI, the ball is inspired by Morocco. Its design references the star on the Moroccan flag and the geometric patterns found in traditional zellij art, combining cultural identity with modern performance.

We provided full production services for the commercial, shot in Rabat, Morocco’s capital city. The film follows an urban storyline set against the city’s modern architecture and the presence of its stadium, reflecting the scale and ambition of the Africa Cup of Nations. The visuals capture the energy of African football while anchoring the official match ball in Morocco’s identity as the host nation.

 

Credits

Client: PUMA
Production: Ozz Films
Services: line production, production management, film permit
Location: Rabat

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